Sometimes it only takes a few small details to improve a website's conversion and multiply your number of subscribers.
In this article, I will give you 5 simple but effective tips to improve the conversion of your website starting tomorrow.
1 – Choose a bonus that offers a result over a limited period of time
The user's email has value because they know very well that by giving their email, they will then receive promotional emails.
It is therefore important to offer a
wordpress web design agency bonus that will provide enough value to the Internet user so that they agree to leave you their email.
The method in B2B is to offer a bonus that provides results in a given period or a benefit that can be implemented quickly.
Here are some examples with guides that I offer:
21 Days to Blog Like a Pro
6 weeks to be more efficient
100 tips for success on the internet
1 month to improve your SEO – 102 tips
30 Minutes to Become a Networking Pro
…
In eCommerce, a good tip is to offer a voucher, a discount, etc. in exchange for an email.
popup_promo_code
You can also offer a bonus that complements the content of the page viewed:
a checklist to download
a quiz/audit to complete
a mini training by email to follow
a mini guide
a model document (e.g. model specifications, a pattern, etc.).
a PDF or podcast that complements the blog post
a buying guide
…
Also learn how to vary the bonuses according to the season, events, etc.
For example, by running a competition during the holidays, offering a bonus linked to the sales, etc.
Important :
Don't offer your newsletter to people, the value provided is far too low in exchange for the email.
Take care of the visual aspect of your bonuses, for example by using 3D content creation tools like PlaceIt.net .